All customers ask the same questions--of themselves & of you--in this exact order. If you want to sell more, be prepared to answer them.
Whenever confronted with somebody who wants to sell them something, all customers ask five questions, in this order. If the answer to all of them is not a resounding "yes," a sale is not going to take place.
Ask any business owner about customer service and satisfaction and most will admit that it’s critical to their overall success and profitability. Ask them what they DO to insure their team consistently delivers quality service and the answers are vague or in some cases they simply shrug and say ‘not much’.
While customer satisfaction is important, it also makes great sense to improve it.