Media

Microsoft CRM for Media

The challenge facing many organisations in the world of Media is how best to enhance relationship with their business clients, prospects and media consumers.  Media owners and agencies share a common challenge in better understanding their clients whilst maximising profit and ensuring strong client retention.

Microsoft CRM is the ideal platform to facilitate any media organisation's ambitions to grow, control and leverage the relationships with their business contacts or media consumers.  You can harness the system by selecting from ConsultCRM's range of media related templates to suit your specific needs.

• Media owners can improve ad booking process efficiency and achieve greater visibility per media outlet
• Easy to use dashboard views can provide the instant picture for any tracked information from telesales activity to forecasted revenue
• PR agencies or PR departments can track client relationships, PR projects, and editorial contacts
• Advertising agencies can better prepare for those critical client pitches thanks to the contact profiling, sales opportunity tracking and relationship linkages in the application
• Production departments can track and view progress with the creative jobs relating to each other.

With ConsultCRM's strategic business knowledge and integration experience to complement Microsoft CRM, you'll have a solution that can be quickly implemented to help increase productivity and profits.

And because it acts as an extension of the familiar applications like Microsoft Office and Outlook, your people can begin seeing results in a short amount of time.

• All accessed through the familiar Outlook user interface
• Capturing publication, issue, features, production orders, supplements and competitive ad information
• Powerful role based dashboards
• Strategic Account Management
• Complete Sales Opportunity tracking
• Full mobile support including laptop, PDA, web, Blackberry, iPhone and iPad
• Fully integrated document management
• Telesales functionality with telephony integration
• Ad-booking integration
• Tracking of PR projects and editorial contacts.